Company Background

Terrapin Blue,LLC is a digital media company that creates marketing collateral. We have a national reputation and create videos, e-newsletters, and social media content for our customers.

The Challenges

  1. Terrapin Blue needed to develop an electronic newsletter for a global transportation conglomerate. They required an expertise in creating and developing an electronic newsletter with the shortest delivery time.
  2. To code the concepts and create responsive newsletters in both English and French which are compatible with majority email clients with the standardized quality.

The Solution

Terrapin Blue, LLC’s staff provided the design concept according to their brand guidelines, within 8 hours we generated the code for responsive newsletters in both the language English and French. We have been their go-to partner for about 2 years now.

Their team is attentive, quick to deliver, and responsive to questions, which makes working with them feel like a single unified effort,

Ryan Kelly, President of Terrapin Blue, LLC

How We Work

Terrapin Blue, LLC’s staff provided the design concept according to their brand guidelines, within 8 hours we generated the code for responsive newsletters in both the language English and French. We have been their go-to partner for about 2 years now.

Order Placement

Terrapin Blue placed the order and supplied the design files for the template.

Review files

The design file was reviewed by Team Leader, where the requirement of the job was to be completed in eight hours. Email development jobs start with the requirement analysis – whether the job has any customer specific requirements and they fit in the email development best practices. Here, the designs were acceptable in all formats like PSD, AI, PDF, SKETCH, and EPS and moved forward to development.

Coding PSD to HTML email template

After reviewing, developer coded the design in the HTML format and created responsive templates which was compatible with 40+ email clients.

Perfection testing

Generally, there are two tools to check the compatibility Litmus and Emailonacid. In this case it was checked through litmus and browser testing through Pixelperfect to know whether design is same as HTML template or not. Later, it was added to email software. Furthermore, it was checked across different ESPs. Reviewer did the Quality Analysis to check whether the development was according to requirement or not which was later approved by Team Leader for the delivery.

Post-delivery support

In case the client needs any support, the Customer Experience (CX) team was there to offer support even after the template was delivered.

An account manager was assigned for ease of communication with the client and to ensure that all the project details are taken care of.

Examples of Email Templates

Core competencies of Monks

EmailMonks have the expertise both in Designing & Development for Email Templates & Landing Pages

8 Hour Turnaround Time
24*5 Service
50+ ESPs

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